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Extraordinary brands
are our ordinary

Creating the extraordinary

Born Ugly is an independent, international brand design agency. We see the potential for extraordinary in every challenge. We create brands that change perceptions, touch hearts and minds, and make impact you can feel.

Work & Insight

We work with the brave, be they big or small


Changing Lives One Cell at a Time

A new empowering cell health category for health innovator, MitoQ

Seasonal variants from Somersby

Born Ugly supports Somersby with new seasonal variant designs

Let’s create something

Find out how we can help you break through and do the unexpected.