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Battling tides or making waves?

When it comes to dealing with the challenges of today, knowing how to get ahead of them makes all the difference. Our new report ‘Ugly ideas, beautiful outcomes: Why C-suite challenges need creative thinking’ shows that many business leaders are struggling to balance reactivity with setting a clear direction for their business and brand.

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Elon Musk’s pitch to investors: 69 million Twitter Blue users by 2025

In the last few weeks, we’ve heard multiple rumors about Elon Musk’s vision of generating more money through Twitter.

But now, we have a robust idea of what Twitter’s numbers would look like under the Tesla CEO’s management. Over the weekend, The New York Times published a report about Musk’s pitch deck to investors — and the goals described in it are pretty ambitious.

Rocket fueled user growth

931 million. That’s Musk’s target for user numbers by 2028. That’s huge by any measure. But for reference, let’s take a look at the current numbers for Twitter.

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